American Greetings Creative Studio and World Headquarters
A new headquarters reinvigorates the business and attracts creative employees to this greeting card company.
With a rich history dating back to 1905, American Greetings sought a new headquarters that would carry the business into the next century. After deciding to relocate its 1,600 employees from Brooklyn to Cleveland, Ohio, the company looked to CallisonRTKL to design a facility that would be an expression of their corporate culture and character, with both a deep respect for the American Greetings history and a view to the future of the industry. At over 660,000 SF, the new headquarters is a truly modern workplace with space for offices, meeting rooms, photo studios, showrooms and a large courtyard. The location blends seamlessly with nearby shopping, dining and residential areas, making this fourth-generation, family-run corporation an integral part of the community.