Deira City Centre
The CallisonRTKL-designed Deira City Centre is one of Dubai’s most visited retail and entertainment destinations.
Designed by CallisonRTKL as the first retail center to serve the needs of the growing Middle East market, Deira City Centre is one of Dubai’s most visited retail and entertainment destinations, attracting both residents and tourists. Soon after opening, it captured 70 percent of the retail dollars spent in Dubai. CallisonRTKL’s recent renovation of the center refreshed its contemporary design and provided a connection to a nearby hotel, cinema and indoor leisure complex. The update ensures its continued success as Dubai’s premier shopping destination.