Habberstad BMW
An eco-friendly showroom.
Habberstad BMW showroom has already made its mark. Habberstad BMW partnered with CallisonRTKL to replace their existing dealership structure with a state-of-the-art building following the BMW Future Retail Facility guidelines. The boutique-inspired showroom is the first BMW Future Retail Facility in North America to achieve LEED Silver Certification.
Upon entering the 16-car showroom, customers are met with high-reaching ceilings, large storefront bays and a skylight allowing for natural light to filter in and create an open, vivid environment. A customer lounge, coffee bar and BMW lifestyle shop intersect at reception—all contributing to the customer-centric experience.
Beyond the walls, CRTKL incorporated a building management system (BMS), centralized lighting systems, daylight dimming controls, energy recovery systems and interior LED lighting. All main finishes are U.S. Green Building Council compliant.
The service department contains 18 lifts, tire changing equipment, a car wash station with a water reclamation system and space for service expansion. Innovation in design credit for carwash water reclaim was implemented; a green thumb is ever-present throughout the building.
