DUBAI – September 20, 2019 – CallisonRTKL, in partnership with Al Futtaim Group Real Estate LLC Cairo, has been selected as a finalist in the 2019 Cityscape Awards for Emerging Markets for the firms’ Cairo Festival City Mall Expansion project. The Cityscape Awards for the Emerging Markets recognizes and celebrates excellence across the real estate development and architecture industries.
Cairo’s Festival City Mall – considered the go-to lifestyle and entertainment destination in New Cairo –was expanded to include Festival Avenue. This new luxury wing will feature 120 shops, 20 food and beverage outlets and two brand new entertainment concepts, adding to the already successful development. As the project’s lead design architect, CallisonRTKL prepared concept and schematic designs for both the architecture and the interiors, as well as oversaw the landscape and lighting design.
The firm created a timeless connection from the existing mall to the extension featuring a fully glazed indoor/outdoor retail street with double-height shop fronts. From there, mall customers can visit an outdoor garden space surrounded with food and beverage pavilions and terraces for comfortable dining and socializing.
“We are thrilled to be recognized for our retail design and execution excellence with the Cairo Festival City Mall project,” says Paul Firth, senior associate director in CallisonRTKL’s Dubai office. “We connected the existing mall with the expansion through a comprehensive design that represents innovation in retail thinking and leadership.”
Timothy Earnest, CEO of Al-Futtaim Malls stated: “The retail sector in Egypt is witnessing huge growth and we want to further support its development. Cairo Festival City and Cairo Festival City Mall have always been the gateway to New Cairo in the heart of all the action, that is what truly sets it apart from any other retail destination. As part of our ongoing commitment to provide exceptional experiences to our shoppers we are thrilled to be nominated for our new Festival Avenue project which delivers an even further elevated experience and supports our vision of creating a distinct retail concept and true retailtainment destination.”
The 2019 Cityscape Awards for Emerging Markets awards will take place on September 25, 2019 at the InterContinental Festival City in Dubai. To learn more about the awards, visit https://www.cityscapeglobal.com/en/Awards.html.
About CallisonRTKL
CallisonRTKL is a global architecture, planning and design practice. Over the last 70 years, we have created some of the world’s most memorable and successful environments for developers, retailers, investors, institutions and public entities. Our work has set us apart as the number one retail design firm in the world and a top-five architecture practice across multiple disciplines and sectors. Under the Arcadis umbrella, we continue to expand our sphere of influence and the depth and breadth of our resources. Our team of nearly 1,500 professionals around the world is committed to advancing our clients’ businesses and enhancing quality of life. callisonrtkl.com
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