London Jewelers

CallisonRTKL developed London Jewelers’ New York City store concept based on the idea of the boutique as a prismatic sculpture.

London Jewelers’ NYC store is divided, through the use of materials, textures and colors, into four distinct areas, each highlighting one brand of jewelry or watches. A large column centered in the space acts as a jewel-like sculpture of fused glass, chrome, polished brass and frosted mirror. This elegant display is a showcase for aspiring new designers from the Women’s Jewelry Association (WJA). The work of featured designers will be rotated throughout the year.

Location New York, New York Services , , , Markets