Announcement | May 15, 2020

CRTKL’s Clay Markham Sees a Bright Future for Hospitality in Forbes and Top Hotel News

The VP and Hospitality Leader discusses the post-pandemic landscape

DALLAS, Texas – May 15, 2020 – Clay Markham, CallisonRTKL Vice President and Hospitality Practice Leader, was profiled in the Forbes article “Why Hotel Designers Predict Bright Times Ahead by Roger Sands.

Clay shares insights on the current state of the industry as well as how we will move forward in a socially distant world.

Clay Markham CRTKL“The hospitality industry, as a whole, has proven to be resilient,” he says. “However, with demand having softened a bit, I think that there will be a paring back of superfluous brands and properties that don’t match the new market that will emerge. The new market may look more like a preference for smaller lifestyle hotels which are more focused on individual experiences and needs.”

Read the full article here.

Clay was also quoted in the Top Hotel News article “Design Will Help Hotels Problem-Solve Their Way to a Post-COVID Future” by Sorcha O’Higgins.

In this article on design solutions and the future of brands, Clay focuses on the pandemic’s impact on development and the hospitality landscape.

“I think that there will be a paring back of superfluous brands and properties that don’t match the new market that will emerge,” he says.

Read the full article here.