CRTKL’s Aaron VandenHeuval Named in VMSD Designer Dozen 2022

Announcement | April 28, 2022

SEATTLE, Wash. – April 7, 2022 — Aaron VandenHeuval, Associate in CRTKL’s Seattle office, has been named one of the VMSD Designer Dozen.

This annual award features up-and-coming designers and retailers, age 35 and under, who are making a difference in their firms with their get-it-done attitudes.

When asked what role he sees for physical stores in the future, he states “As the world slowly goes back to ‘normal,’ people will look for both convenience and experience. People might not go to a store for one item, but people might go to a store for the experience of getting one item. I see retailers stocking fewer items to provide more space for experiences like cafes, exhibits, rotating pop-ups and areas simply to hang out in.”

Aaron VandenHeuval is an Associate in CRTKL’s Seattle office. With strong time management skills and a willingness to learn, Aaron deals with all phases of design and serves as a liaison between consultants, team members and clients. Working on an extensive number of international projects, he has travelled across the U.S., Canada, South Korea and China, participating in a range of design events and projects, from boutique stores to shopping malls. He also possesses some exceptional photorealistic rendering skills.