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Experience Design: Oh, Thank Heaven for Local Culture

Experience Design is a series from CRTKL exploring how we translate brands into physical and digital experiences and environments. When you think of convenience stores, you may think of grab & go coffee, travel-sized Advil and slowly rolling hot dogs — you don’t think of localized art installations, Instagrammable moments and local culture on full […]

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Voices of Pride: A Conversation with Jenna Ryan of CRTKL Seattle

This month CallisonRTKL is speaking with members of the firm’s LGBTQ+ community to celebrate their voices and honor Pride. Today we are talking to Jenna Ryan, a Senior Designer for Specialty Retail in CRTKL’s Seattle office. Jenna, how would you like to be identified for this article? I identify as a queer, cisgender woman who […]

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CRTKL Drone Port Concept Predicts Current Adaptive Reuse in Retail Practices

As our global society begins to recover from the impact of the COVID-19 pandemic, many big-box online retailers are adaptively reusing shopping malls that buckled due to e-commerce and mandatory lockdowns as fulfillment centers for online sales. This current practice parallels a Droneport concept developed by Brendan O’Grady and Hernán Molina in 2016—when they envisioned […]

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The Return on Investment of Design is Here: CX Design

Do you ever wonder why it’s easier for us to remember a terrible customer experience over a great one? The markers of a great customer – or patient, or guest or employee – experience aren’t the moments that “spark joy,” educate or “delight” – rather, the greatest customer experiences are those that you don’t notice […]

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Sustainability in a Material World

Each year, the mainstream definition of “sustainable design” continues to broaden its reach. The emphasis has expanded far beyond energy, water and site into public health, social equity, wellness and transparency– underscoring how our effect on the environment is inextricably linked with its effects on us. As the industry seeks to make the invisible visible, […]

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