Announcement | October 21, 2016

REI Flagship Opens in D.C.

The CallisonRTKL-designed store opens in Washington’s NoMa neighborhood

WASHINGTON, D.C.—OCTOBER 21, 2016—The CallisonRTKL-designed REI flagship store opened today in D.C. The grand opening will be celebrated with a 3-day block party at the flagship’s new location in the NoMa neighborhood. The festivities will include performances by national and local artists, a beer garden, numerous giveaways and even classes for outdoor adventure lovers.

The 51,000-SF store is located in the revitalized Uline Arena. The historic building now features a La Colombe coffee shop, a courtyard with a large-scale mural, a community room, an adventure station and more. CallisonRTKL has long been a key partner with REI and was responsible for the design of REI’s flagship in New York’s SoHo neighborhood in the historic Puck Building.

Top Media Coverage:

Washington Post



Washington Business Journal